Wolfpack

Wolfpack Boxing: Fitness With A Purpose

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In exchange for allowing my production team to use his boxing gym as a shooting location for a different project, I shot and edited this narrative promo for Jeff Mucci's club in Carnegie, PA. I was given total creative freedom to conceptualize a vision since it was not a paid project. I recall sharing ideas with my DP Rob Ruscher regarding what we expected the story angle to be, and then throwing it all away when we visited Wolfpack Boxing for the initial tech scout. Jeff has cultivated a family-oriented atmosphere that subverts all the tropes of a typically male-dominated sport. In August 2020, this project was nominated for a regional Emmy Award.